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Bowlero is the largest bowling company in the world with an annual revenue of nearly $1 billion, 9,000 employees and 305 centers in the US, Mexico and Canada. Bowlero became a bowling giant almost overnight when it took over AMF and Bowlmor Lanes. Colie Edison created every element of the Bowlero brand from the look and feel, to the whole center experience. Now she wants to go undercover. Adopting alter-ego Michelle, who has recently lost her job as a court reporter and now wants to find a second career, Colie plans to find out how the new look Bowlero is working for both staff and customers.