No person in the sports world is as popular 80-year-olds as well as 8-year-olds. And in Madden, Bryan Burwell gives us a behind-the-scenes look at the 'Boom!' in our Sundays. From Al Davis and the Raiders to Canton, from the booth to the bus to Turduckens on Thanksgiving Day, this is the definitive Madden book, a wild collection of stories from Madden's 50 years in the NFL.